- 100 room hotel
- Refurbishment
- Re-branding
- Repositioning

A business plan was undertaken to determine the market and financial viability of acquiring, re-branding and repositioning the existing mid-market Best Western Century Hotel to a five star standard.

Location: Century Hotel, Geneva, Switzerland
Property Type: Hotel
KS Contact: Gabrielle Gambina
KS Office: London, Warwick Street
Group: Hotel and Leisure Consultancy
Professional Services: Feasibility Study / Business Plan